2014
This year I started my production studio. My first client was a foodtruck called Curbside Stockholm. I came up with the idea, script, designed and animated the video myself. And was my catalyst into animation, storytelling and marketing.
The main character: the truck
The animation introduces the food truck as the main character. "Hidden inside there is a tiny kitchen", I wanted to make it feel cozy and relatable, so the design, voice and story all goes back to Swedish saturday morning cartoons in the 90s.